Nikon Imaging | India | Asia Pacific

Product News

2016-08-17

Experience Telephoto Versatility with New NIKKOR Lenses

AF-P lenses with fast and quiet autofocusing through the adoption of a stepping motor

NEW DELHI, August 17, 2016 – Nikon India, the 100% subsidiary of Nikon Corporation Tokyo, leaders in imaging technology, today announced the new AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED and AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR, two telephoto zoom lenses compatible with Nikon DX-format digital SLR cameras.

Both lenses are 4.3x telephoto zoom lenses covering the 70-300mm range of focal lengths (effective angles of view equivalent to those of a lens with 105-450mm focal lengths in FX and 35mm [135] formats) and maximum apertures of f/4.5-6.3.

These AF-P lenses*1 have adopted a stepping motor to drive autofocus, ensuring fast and quiet AF and its benefit is demonstrated especially with movie recording. Despite being a telephoto zoom lens, they are designed to be compact and lightweight, making them extremely portable.

Commenting on the launch of the AF-P lenses, Kazuo Ninomiya, Managing Director, Nikon India said, “At Nikon, we have always believed in designing lenses that combine innovative optics and lighter packaging. The new telephoto zoom lens will join our DX-format range, and this will definitely provide our users a new focal length experience which also comes with smooth autofocus operation from the stepping motor. Not only this, the ED glass element will also add to an enhanced photography experience for our users.”

Sajjan Kumar, Senior Vice President- Corporate Sales & Strategy, Nikon India said, “NIKKOR lenses are well-known for providing an enriching photography experience when paired with a Nikon D-SLR. The two new additions to our DX-format range have ED lens element which will subdue all types of deviations and result in outstanding optical performance. In spite of being telephoto zoom lens, they are extremely portable because of them being lightweight which provides image stabilisation.”

An ED lens element has been adopted for suppression of all types of aberration to achieve excellent optical performance.  What's more, the AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR is equipped with a Vibration Reduction (VR) function that offers image-stabilization compensation equivalent to a 4.0-stop*2 increase in shutter speed (measured in accordance with CIPA standards).

AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR

AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED

AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED and AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR Primary Features

• AF-P lenses that achieve fast and quiet AF with adoption of a stepping motor for AF drive operation
• Compact and lightweight, 4.3× telephoto zoom lenses that support the 70-300mm (angle of view equivalent to that of a lens with focal lengths of 105-450mm in 35mm [135] format) range of focal lengths and maximum apertures of f/4.5-6.3 compatible with Nikon DX-format digital SLR cameras
• Adoption of an ED lens element achieves excellent optical performance with which various types of aberration are effectively suppressed
• Equipped with a VR function offering image-stabilization compensation equivalent to a 4.0-stop*2 increase in shutter speed with measurement according to CIPA standards (AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR only)

1 Because AF-P lenses incorporate a stepping motor, the number of compatible cameras is limited. Even for compatible cameras, firmware update may be required

2 Measured in accordance with CIPA standards using a DX-format digital SLR camera. Measured at the maximum telephoto position

Availability

The AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED and AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR will be available from last week of September 2016. For more information on the new AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED and AF-P DX NIKKOR 70-300mm f/4.5-6.3G ED VR, and other Nikon products, please visit Nikon India

About the NIKKOR brand

NIKKOR (http://www.nikkor.com) is Nikon's brand of photographic lenses. The NIKKOR name arose from adding "r", a common practice in the naming of photographic lenses at the time the name was established, to "Nikko", the Romanized abbreviation for Nippon Kogaku K.K., the original name used when the company was established.

In July 2016, Nikon announced its milestone achievement of 100 million in total production of NIKKOR lenses for Nikon interchangeable lens cameras.

Nikon's line-up of lenses for cameras with interchangeable lenses currently consists of more than 90 types of lenses, including ultra-wide-angle to super-telephoto lenses, fisheye lenses, zoom lenses, micro lenses, and PC-E lenses that support a wide variety of applications, as well as 1 NIKKOR lenses for advanced camera with interchangeable lenses. More information and contents on NIKKOR lenses is also available with the NIKKOR & ACC app.

About I AM | MY NIKKOR

Every photographer has a story to tell. Enter a world shaped by the creative vision and expression of Nikon photographers. Visit I AM | MY NIKKOR (mynikkor.com) to be inspired by their passion and adventures, and let NIKKOR connect you with the culture of photography.

About Nikon India

Nikon India distributes markets and services the complete range of Nikon imaging products, the newly introduced Nikon Sport Optics & Nikon Instruments. The Nikon Imaging includes its Nikon D-SLR as well as its compact camera, the Nikon COOLPIX, the Nikon 1 camera system, a range of NIKKOR lenses & accessories. With offices in Mumbai, Kolkata, Bengaluru, Delhi and Gurgaon, Nikon is strengthening its Sales & Services network all across India. The company has established total of five Nikon owned Service Centres (5 Branches), 32 ASCs (authorized service centres), 60 Nikon Collection Centres and over 4500 dealer base for complete service & support of Nikon customers. Nikon has also set up over 120 COOLPIX and D-SLR zones pan India which showcases the entire range of D-SLR cameras, COOLPIX cameras, Nikon 1, an elaborate range of NIKKOR lenses and Nikon Sport Optics.

Nikon Corporation

Founded in 1917 as Nippon Kōgaku; the company was renamed in 1988 as Nikon Corporation. Nikon has truly evolved as an institution of creativity in imaging arena, Semi-conductors, Industrial equipment and specialized in optics as well. Nikon technologies are active not only in Nikon’s core products such as cameras, microscopes and IC steppers/scanners, but they also squarely support innovation in leading-edge science, and they contribute to the development of society and industry as a whole.

Nikon Website: www.nikon.co.in            
Nikon India Facebook: www.facebook.com/nikonIndia 
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Sales & Support enquiries id: nindsales@nikon.com

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